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Jul14
countless customers come to me at my Southport web design business having experienced problems with previous designers incorrectly registering URLs for them. Instead of registering the customer’s domain name in the customer’s own name or business name, they have registered it to the design company’s name. When this happens loads of customers don’t even notice. They maybe aren’t aware that the design company may possibly make a selection of who they say is the owner. It is only when problems occur at a later date that they realise it has gone wrong.
If you were setting up a shop on a busy high street and registering a new company name, then the last thing you might aim is that the landlord demands to be registered since the owner of the business name. You might intend them to be not involved, so that if you want to move to bigger premises at a later date you might do so freely.
And the same should be said about websites. The domain name might be registered to the business or the owner of the business, not the person who creates the website. If in a year or two you want an update and to move to someone else, then you don’t want to be trapped and unable to continue trading with the same domain name.
There are loads of reasons why a designer should register a domain name in their own name. a number of innocent, a quantity of not. But I could see no valid reason for them doing so. It’s part of your business ? your website address ? so it should be registered to you.
The first reason this happens tends to be for the reason that the designer doesn’t understand or fully appreciate the implications. They register it to themselves for the reason that a mistake. Mostly, these will pass the domain name over to the customer when it’s moving and you then basically need to arrange for the official switch of name.
But there are some that do it for other reasons. Apart from the customer not wanting to divulge their contact reasons, I’ve never seen any valid reasons in my years of Southport website design. many of these most likely have other ideas in mind when they register the domain name.
For example, I’ve heard it said by loads of that they have registered the domain name for free. This is rubbish. You pay the invoice, that pays the costs. Why should they want to be the owner of your website name?
When you try to move to another designer some of these designers play awkward and refuse. They are trying to force you to stay for the reason that their customer. Worse still, if you concede the battle and the new designer creates a new domain name, you may well uncover competitor services being publicised on your old website. This is the one you have been marketing for the past however long and your loyal customers are returning to.
Whatever you do, when getting a website built, ensure it is registered in your own name!
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